I wrote and edited this a few years ago but a colleague asked me about it the other day and as a result I watched it again. I’m posting it here now not just because I think it’s funny but also because it shows what can be done in video in a very short time with no money at all.
It’s an elevator pitch for a project called Give A Notch which was a very clever idea designed to encourage people to lose weight to raise both money and clothing for charity. It was put together in a day. I wrote a script and a colleague filmed our two fantastic interns on an ipad, reading the script off scribbled cue-cards. The unrehearsed haste is what makes it work. We got to the next stage with the funder but sadly for wardrobes worldwide no further.